Wedding Frenzy

Prior to getting engaged I started to meet with vendors to get an idea of how much this whole fiasco was going to cost me. As with any normal person’s reaction, the vendors were confused as to why I didn’t have a ring on my finger and was already talking to them about details without having a wedding date set –  mind you they were all perfectly polite about it. Yes, this was a bizarre thing to do on my part but I knew that it was just a matter of time before I got engaged (the ring was being custom-made), so I figured I’d get a head start on the planning process as my now fiance and I didn’t want a long engagement.

I’m honestly glad that I did what I did, when I did, because I was able to have a fairly short 8 month engagement without being rushed. Prior to getting engaged I had already picked out my photographer, videographer, florist and cake baker, so I literally had them all on hold until Mr. D popped the question. A few days after a totally unexpected  perfect proposal, I booked all of the vendors mentioned above, bought the most stunning wedding gown and was left with the daunting tasking of finding a venue. Now let me tell you, finding a venue was the most obnoxious process ever! I didn’t feel right paying such an obscene amount of money for an OK venue; that’s why it took me 4 months to find the perfect location. As soon as I walked into the Pinnacle Golf Club in Grove City, Ohio, I fell in love and knew it was the one for me.

Now it’s October, I’m 5 months away from the big day and I have everything major booked (except for a band). Since I checked off most of the necessary wedding list tasks early on, I’m now in a state of limbo. I still have a few unchecked items to keep me going but knowing me, they’ll all be complete next month.

It’s the Air Purifier or the Dog!

This is my first official post about the love of my life – my dog Kobe. Quite frankly I’m surprised that I haven’t already written about that little bundle of  joy. Baby Kobs knows that I’m his owner and he proves just how much he loves me every single day when I get home.

Someone needs a haircut!

As soon as I pull up to the driveway I see his little face pop up in my bedroom window anxiously looking down at me, waiting until I get out of my car so that he can come down and meet me. As he’s looking down at me from HIS room, I can see his little body moving from side to side in pure excitement – that’s when the whimpering starts. He legitimately cries out of excitement and if you dare take too long to get out of your car, you can see him getting frustrated and his crazy whimper turn into screams – I don’t let it get to that point – it’s just not fair to the little guy.

mesmerized by something outside

Kobe calls my room his home. He has his water bowl in there, he used to have a little rug to lay out, and he has not 1 but 2 beds – his own little bed and my bed. He sleeps on his bed when he’s really tired and when he just wants to curl up into a ball and be left alone. He lies on the foot of my bed when he wants to look outside and stalk my neighbors, and he lies on my pillow like a little person when he fells like – well a person.

Even though Kobe calls my room home, he’d rather not sleep in there when my air filter is on. I used to have a small air filter (to help me with my allergies) which ran at night and stood directly in front of his bed. This small filter never bothered him and he kept on sleeping as if nothing was there. Last week I got a bigger and badder air filter that stands much taller and blows out cool air. Obviously Kobe isn’t a fan of this contraption as he doesn’t sleep in my room at night! Usually when I wake up in the middle of the night or in the morning, I’ll either see Kobe in his bed, or I’ll roll over on him since he’s sleeping on the pillow next to me…lately this hasn’t been the case. My conclusion: he’s afraid or just flat-out doesn’t like the new and improved air filter! At this point it’s basically the air filter or Kobe, and I’m crazy enough to choose Kobe and go back to the crappy air filter.

Search Marketing (SEO) at The 2011 Royal Wedding

It seems like a good portion of the world watched the royal wedding on Friday, 29 2011 – I know did! Some DVR’ed the event to enjoy after work (for all us US residents), some streamed it live from CNN or BBC, and some were even crazy enough to wake up at 5am to watch the event live!

I streamed the royal event from CNN and sat glued to my monitor for a solid 3 hours. I, as many others, patiently awaited for the moment when Kate Middleton would step out of the car to expose her much awaited wedding dress.

Even though there were so many beautiful things to watch on the screen, Kate, William, the crazy enormous hats, being in search marketing I couldn’t help but notice the strategically placed Tiffany & Co banner ads on all the pages related to the “royal wedding”.

Out of the corner of my eye, I kept seeing the infamous Tiffany & Co. engagement rings dancing across the screen. The images rotated to show engagement rings, wedding bands, and happy bride and grooms. Tiffany’s search marketing team strategically used the managed placement feature in Google AdWords to choose the major websites that would cover the Royal Wedding –  how genius! Out of the millions of viewers, there had to be thousands of couples who were thinking of getting engaged and plenty of women who simply thought it was time to upgrade their engagement rings. Even if those thoughts were suppressed somewhere in the back of their minds, they suddenly surfaced because of those ads and I guarantee you those Tiffany banner’s got clicked on; I presume Tiffany paid a pretty penny for all those clicks!… I’d be interested to take a peak at their Google Analytics to see just how much their website traffic increased that day.

Simply put, Tiffany’s made you think about their jewelry and engrained themselves as THE brand to go to when getting married, whether you realized it or not. Isn’t that was marketing is all about?

Hello Blogging World!

Yesterday at about 2pm I decided to start a blog;  must have been that after lunch falling asleep at work thing. I thought long and hard about what I would blog about, but then realized that I couldn’t write about a specific topic such as cooking – there are just too many things I love about my life that I want to share!

I hope to share my past, present, and future adventures about my abnormal obsession with my dog Kobe, my love for cooking and trying out new recipes, my travels, my fun search marketing profession, painting, and many more things that I just can’t think of at the moment.

“Remember that the most beautiful things in the world are the most useless, peacocks and lilies for instance”  – John Ruskin